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June 25, 2012
CRM Featured Articles
Info-Tech Urges Businesses to Adopt a Customer Service Management Platform
Info-Tech Research Group's Customer Service Management (CSM) Platform Vendor Landscape report lists Desk.com, Oracle Siebel, and Salesforce Service Cloud as market champions.
Enghouse Interactive Announces Quality Management Suite
Enterprise-ready features include new reporting infrastructure, archiving, and integration with network resources
IBM Launches New Class of Analytics Software
The new predictive analytics software incorporates social media activity into every business decision.
VerticalResponse Releases Integrated Social Media Platform for Marketers
New solution lets users create, manage, and measure email and social marketing efforts from one dashboard
5 Ways E-Contract Management Is Reshaping CRM
Shortened sales cycles and convenience benefit companies and customers.
Customer Experience Is Critical in Net Promoter Benchmarks
Apple, Virgin America, JetBlue, USAA all nab high scores.
Modern Medicine: A Marketing Headache
Providers struggle in an industry undergoing massive change.