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September 14, 2011

CRM Featured Articles

Fasthosts Warns Small Firms Not to Spam Their Customers

The UK ISP sees a rise in unwanted email complaints from consumers.

Facebook Fans More Likely to Recommend a Brand, Buy Products

Report on consumer behavior highlights the need for small businesses to be active on Facebook.

Viewpoints

Creating a Culture and a Brand That Makes—and Keeps—Promises

Define what your customers can expect from you

Connect

The Evolution of Social CRM

Early adopters must build trust and community

Case Studies

Sprint Goes From Customer Satisfaction Laggard to Leader

Merced Systems helps reverse performance in just two years