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June 15, 2011

CRM Featured Articles

ExactTarget Partners with Marketo to Integrate Marketing Technologies

Solutions will be integrated via ExactTarget's Interactive Marketing Hub to help improve sales-marketing efficiency and deliver cross-channel campaigns.

Interactive Intelligence Releases Customer Interaction Center 4.0

Major new release of flagship IP communications software suite adds real-time speech analytics, increased scalability, Web portal access, and private cloud deployment model.


Pay to Be Loyal

Implement programs that effectively build relationships with your best customers


Radian6 Deal Enables To Monitor the Social Web

Valued at $326 million, the acquisition brings social media monitoring platform to CRM giant

Radian6 Sees Cloud Computing As Future of Marketing

Overshadowed by news of a deal with, Radian6 user conference stresses need to engage with customers, not bombard them