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May 23, 2011

CRM Featured Articles

Marketing Industry Migrating to the Cloud

IBM study shows companies increasingly adopting cloud-based marketing solutions.

Contact Center Becomes a Second Choice

When self-service via the Web fails, then customers call the contact center, NICE research finds.


Million Dollar Customer Loyalty Lesson

How CEO entrepreneurs can learn from the royal wedding


Social CRM Software Spending Expected to Hit a Milestone

Expenditures will exceed $1 billion worldwide by 2013

Higher Education Increases Marketing

Schools shift focus to generate more inquiries in-house and boost technology investments