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March 21, 2011

CRM Featured Articles

Forrester Research Describes a “Global Social Imperative”

Analyst Nate Elliott recommends developing global outreach strategies through social media.

Forty-Four Percent of Consumers Have Had a Negative Experience with a Loyalty Program

A new study finds that Americans say loyalty and rewards programs miss the mark with membership benefits and aren't driving loyalty.

Magazine Features

The 2011 Service Leaders

The 2011 Rising Stars


Not Your Average Call Center

Customer satisfaction versus offshore cost savings