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February 28, 2011

CRM Featured Articles

SAS Acquires Assetlink

The combination of companies will usher in a greater adoption of integrated marketing management.

New Survey Finds Top Marketers Not Using Facebook's Full Potential

Wongdoody research highlights missed opportunities for greater fan engagement.


Patient Service Doesn’t Stop at the Hospital Door

Communicate early, be highly interactive, and automate

Customer Centricity

Customer Service Initiatives for 2011

Tough economy erodes customer loyalty, but there are ways to rebuild it

Reality Check

Marketing + Sales + CRM = Big Impact

Winning formula links essential modules on the same platform