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January 24, 2011

CRM Featured Articles

Groupon Chooses the Vertica Analytics Platform to Gain Insight into Subscriber and Customer Behavior

Groupon will deploy the Vertica Analytics Platform on the Amazon Elastic Cloud Computing (EC2) solution for deployment flexibility and ease of scalability.


New Year, New SEO Rules

Big changes influence how digital marketers do business

Patient Service Doesn’t Stop at the Hospital Door

Communicate early, be highly interactive, and automate

Customer Centricity

Location’s Not Really Where It’s At

The danger of uniting location-driven applications and customer interactions


Every Channel Has Its Thorn

Marketers seek to tear down channel silos to improve customer data and build better campaigns