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January 10, 2011

CRM Featured Articles

Blackbaud Adds New Analytics Tools to The Raiser’s Edge

The Raiser's Edge improves fundraising, communications, and supporter identification.

Magazine Features

Online Behavioral Advertising Regulates Itself

Following FTC's lead, media and marketing associations outline transparency-driven principles

Facebook: The Black Sheep of Online Behavioral Advertising

Will dubious user data-sharing practices hurt the industry?


Tackling Tech Complexity

Focus on innovation and improving the customer experience.

The Marriage of Mobile and Multichannel Marketing

Mobile's central role in the coming cross-channel revolution.