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November 15, 2010
CRM Featured Articles
Alterian Buys Intrepid for $11.5 Million
Alterian hopes to capitalize on Asian-language sentiment analysis with its acquisition of Intrepid social media analytics.
The Quick and the Dead
The competitive advantage of getting to a lead first.
A Healthy Dose of User Adoption
UnitedHealthcare overhauls its CRM program to embrace an on-demand solution that users will actually use.
A Catalog of Contacts
With Unica's marketing software, Sears Holdings gains some newfound customer intelligence.