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July 14, 2010
CRM Featured Articles
Oracle, CDC Enter the Marketing Automation Market
"Oracle failed to buy Market2Lead," says MarketBright CEO.
Autonomy Promises Protection from Bad Comments
The new Autonomy Social Media Governance product is intended to help businesses monitor social media channels for slanderous and inaccurate content.
Changing the Deal
Sigma Financial turns sales into something more than spreadsheets.
The Community Approach to Conversation
Cows browse. People communicate.
The Siebel Effect—And Its Survivors
Failed CRM projects of the past may lead to a promising future.