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April 07, 2010

CRM Featured Articles

SAP Slips StreamWork Into the Cloud-Based Collaboration Current

In the first major move since its recent restructuring, the German giant makes a play for the Enterprise 2.0 space — and beyond.

Magazine Features

Marketing the New Green

Companies should be rightly proud of their environmental improvements. So why can't they market those achievements without seeming mercenary?


Cloud Integration Provides CRM’s Missing Link

Addressing the hybrid challenge.

Customer Centricity

6 Steps to a "Greener" Contact Center

What it means for the contact center to focus on the size of its carbon footprint.


Market Focus: Consumer Packaged Goods — From Organic Goods to Sustainable Ones

A saturated market for organic packaged goods has sprouted a new demand: sustainability.