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June 10, 2009
CRM Featured Articles
Doesn't Your Sales Team Want Access to Prospect Data?
Eloqua's latest release strives to throw more than just leads over the wall from marketing to sales.
The Data Quality Conundrum
Fewer than half of all organizations have a defined strategy regarding customer data, according to research by Experian QAS.
VoIP Penetration Steadily Increases
Pent-up demand for integrated telephony and business applications will drive adoption through 2013, according to new research findings.
CRM Characteristics for the Midmarket
Smaller enterprises demand a different approach.
The New Maelstrom of Social Media
We're awash in social networking data. Do we really want our businesses drowning in it, too?
The New Currency of Social Media
Active engagement gives us a chance to better understand the customer.