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April 27, 2009
CRM Featured Articles
Global Technology Spending: Declining This Year, Rising in 2010
The strength of U.S. currency depresses revenue earnings abroad, but a forecast indicates that 2010 will bring a strong turnaround.
Web Analytics Meets Social Media
Webtrends and Radian6 are the latest vendors to partner up for companies hoping to monitor and respond to online conversations.
Oracle Takes a Shine to Sun Microsystems
In a transaction valued at $7.4 billion, Big Red scoops up the software-and-services provider after Sun's failed negotiations with IBM.
The 2009 CRM Service Awards: Table of Contents and Introduction
The leaders, the winners, and the honorees -- the best of the CRM service industry over the last 12 months.
Prove it or Lose It
Demonstrate the value of marketing.
The Tipping Point
Your Customers Want You to Know Them
Consumers—at home and abroad—are demanding that companies address their needs.