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April 13, 2009

CRM Featured Articles

Yes We Can. (Maybe.)

CMS Watch finds a single platform for Web content management and social software is not ready yet for the level of transparency the White House demands.

NetSuite Connects Two Clouds

Partner-built connectors link NetSuite's cloud with rival Salesforce.com's, allowing overlapping customers to combine applications.

"T" Is for Transparency

Web 2.0 Expo '09: Keynote speakers strike a common chord -- consumers want their corporations and their government to open up.

Magazine Features

The 2009 CRM Service Awards: Rising Stars -- Introduction

The five companies we cast an approving eye on -- some names that might be new to you, but at least one that will be all too familiar, in a different context.

Viewpoints

Multichannel and Cross-channel Marketing Are Not Interchangeable

Getting it right is a matter of methodology, not terminology.

Customer Centricity

Is Customer Experience Relevant in a Recession?

Only if you remember why it mattered in the first place.

Insight

On The Scene -- Net Promoter Conference ’09: Can You Hear Me Now?

Wireless service providers aren't listening to their loudest customers