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May 27, 2026

Viewpoints

OpenAI Is Opening Up Advertising. Marketers Have Been Ready for Months

The whole world is watching OpenAI launch its ad platform. The data shows marketers have been waiting all year to try it out.

Why Contact Center AI Keeps Giving Wrong Answers (And the Three Documentation Fixes That Restore Accuracy)

Most contact center AI failures trace back to stale source content in the help center, not to the model, and here are three operational fixes to restore accuracy without buying anything new. (Featured on SmartCustomerService.com.)