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January 22, 2025

Viewpoints

Tips for Navigating Business Software Pricing Changes in 2025

Pending CX software pricing changes present opportunities to optimize usage and derived value. (Featured on SmartCustomerService.com.)

CRM Video

CRM in 2025: AI Should Be Used to Humanize Not "Hyperize" CX

While the term hyper-personalization has become a staple talking point and a goal in the industry in the plast few years, the executives participating in the CRM Playaz "What is CRM in 2025" series feel AI should focus more on helping to humanize personalization rather than "hyperize" it.