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November 10, 2008
CRM Featured Articles
Interwoven Weaves in Adaptive Targeting for Web Marketers
The content management provider looks to provide a more holistic Web marketing solution, according to company executives.
Social Technologies Can Save You!
Nuance Conversations '08: Forrester analyst Josh Bernoff rides the Groundswell once again.
Budgets Hold Steady (So Far), But Online Marketing Actually Expands
A focus on Web analytics and the ability to measure online marketing combine to counter the stress of a down economy.
Who, What, Where, When, Y
The members of Generation Y are young, they're smart, and they're paving (if not paying) their own way. So who's following whom?
“One and Done” Marketing Should Be Over and Out
A multitouch, multimedia approach can multiply your marketing results.
A Disaster Waiting to Happen?
Business continuity and disaster recovery are often overlooked.
Personas, avatars, and social communities will drive spending in 10 years.