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August 01, 2022

CRM Featured Articles

Contact Center Software to Be a $93 Billion Market by 2027

MarketsandMarkets has upped its projections for the worldwide contact center software market, which is expected to hit $35.2 billion this year. (Featured on

Chatbots Will Be a Primary Customer Service Channel by 2027, Gartner Predicts

Gartner sees chatbot investment on the rise, but notes that low ROI and other challenges persist. (Featured on

Despite Importance of Customer Engagement, Few Companies Excel at It, HBR Finds

Less than half of global business leaders rate their customer engagement strategies as good or excellent in a Harvard Business Review study.


5 Surefire Tactics to Reduce SaaS Customer Churn

Customer churn, if not tracked, can prove to be a silent killer for SaaS businesses. Here are some strategies for reducing it.

Attaining Agility for the Digital Enterprise

Companies that decouple runtime and design data are more agile and better able to meet changing customer expectations. (Featured on

Reality Check

Aligning People, Process, and Technology: The Key to a Successful Contact Center

This bit of wisdom never goes out of style, no matter how advanced our tools become.

CRM Across the Wire

Neustar Partners with Adverity for Marketing Measurement

Neustar's partnership with Adverity enables faster time to insight in advanced marketing analytics by simplifying data ingestion and management.

Capacity Launches SaaS Automation Platform

Capacity's new platform can help companies deflect 90 percent of support questions.

Chargebee Launches Summer 2022 Product Release

New features in Chargebee's latest release include Chargebee Retention, Chargebee Receivables, and Chargebee Entitlements.

Momentive Integrates GetFeedback with Zendesk

Partnership bolsters Zendesk customer data with GetFeedback customer feedback to create a more holistic view of customer journeys. 

Scratchpad Launches Scratchpad Studio

Scratchpad Studio is a single revenue operations toolkit. Partners with Oracle adds account insight to Oracle Fusion Sales.