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July 16, 2008

CRM Featured Articles

Intridea 'Widgetizes' Customer Feedback

With CrowdSound, companies can put an ear to customer noise.

Who's Really Calling Your Contact Center?

ID Analytics' new authentication solution looks to break high-cost boundaries.

Magic Quadrant on Service Providers Provides a Boost for Accenture

Magic Quadrant '08: With calm but constant growth in the CRM service provider space, the largest firms still lead the way.


Personalize the Message

Segmentation marketing must be individually relevant.


Required Reading: What's in a Tagline?

A change in your brand's tagline may end up damaging the brand itself.

Case Studies

Something for a Rainy Day

Better landing pages increase adoption of relevant weather-alert services.