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August 16, 2021

CRM Featured Articles

COPC Updates Customer Experience Standard

Version 7.0 of the COPC Customer Experience Standard includes new best practices related to digital customer service interactions.


Best Practices to Add Human Elements to Your Automation Strategy

Just because messages are automated doesn't mean they can't be personalized. (Featured on

It’s Time for B2B Suppliers and Buyers to Win Together

B2B organizations need to collaborate with their customers to put value at the center of the customer experience and prove value delivery.

CRM Across the Wire

OpenText Partners with Shutterstock

OpenText users will now have direct access to more than 380 million Shutterstock images from inside OpenText Media Management.

Genesys Adds Automation to Cloud CX

Genesys has added Genesys Predictive Routing, Genesys Web Messaging, and Intent Miner for Bots to the Genesys Cloud CX platform. (Featured on

Influ2 Launches Audience Discovery

Influ2's Audience Discovery helps marketers identify unknown audiences based on their ideal customer profiles.

NICE Acquires GoMoxie

NICE is expanding its self-service capabilities with its GoMoxie acquisition.

Dynamic Yield Launches Experience Email

Dynamic Yield's Experience Email is a unified personalization solution for creating individualized emails with real-time and predictive content.

Indicative Adds Ending Events to Journeys

Ending Events lets Indicative Journeys users see all the actions that let to a consumer decision.