CRM Cover

October 2005

Magazine Features

The 2005 Influential Leaders

Influential leaders are those who pave the way for others to follow. They are often the first to market with a strong CRM product or strategy, are often the best at delivering a product or strategy, or have such industry clout that their actions reverberate widely in the market.

The 2005 CRM Leader Awards: Introduction and Table of Contents

Our 2005 CRM Leader Awards pay homage to companies and individuals who have helped customer-centric companies build and maximize positive customer relationships.

The 2005 CRM Elite, Part 1

It is impressive when CRM vendors promise business performance improvements never before possible, but it is more impressive when their products actually deliver on those promises. The CRM Elite awards showcase six companies that have achieved significant returns on their technology investments that have either met or surpassed their expectations.

The 2005 CRM Market Leaders, Part 1

The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.

The 2005 CRM Market Leaders, Part 2

The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.

The 2005 CRM Market Leaders, Part 3

The CRM industry over the course of the year grappled with well-publicized mergers and acquisitions, executive turnover, and product line restructuring. Still, the industry's impact--especially in the small and medium business markets--is growing more pervasive across industries and within organizations. With an eye on ROI, companies are benefiting from lower startup costs, shorter implementation times, ease of use, and more robust analytics, from both the on-demand (hosted) delivery model and on-premise solutions. Spearheading these developments are the 2005 CRM Market Leaders--read on to see how they are driving the market and how they stack up against the competition.

The 2005 CRM Elite, Part 2

It is impressive when CRM vendors promise business performance improvements never before possible, but it is more impressive when their products actually deliver on those promises. The CRM Elite awards showcase six companies that have achieved significant returns on their technology investments that have either met or surpassed their expectations.

The 2005 CRM Elite, Part 3

It is impressive when CRM vendors promise business performance improvements never before possible, but it is more impressive when their products actually deliver on those promises. The CRM Elite awards showcase six companies that have achieved significant returns on their technology investments that have either met or surpassed their expectations.

Front Office

Back to Double-Digit Growth

There will likely come a time when not one, but all vendors in the large enterprise category offer a hosted solution.

Reality Check

Direct Marketing Trends for 2006

More companies are turning to the Web for targeted marketing efforts.

Customer Centricity

Contact Centers' Next Development

It's hard to ignore the value of risk-averse pricing that IP-hosted call center solutions can bring to enterprises.

The Tipping Point

Unleashing the Partnership Marketing Opportunity

Create better products and more effective marketing campaigns at lower cost.

Pint of View

CRM World News Reel(ing)

Spanning the globe to bring you freakish business reportage.

Insight

Happy Holiday Marketing

"You don't want to wait until next year to see what you should be changing."

Project Fusion: Coming Together or Falling Apart?

PeopleSoft and J.D. Edwards customers discuss bright spots and concerns.

On the Scene--Talk Good: Best Practices in Speech Deployment

Industry experts provide guidance for considering and deploying speech technologies.

The Hot Skinny on Hackers

What do they know, and how do they find out?

Statistically Speaking

destinationCRM Dashboard

Newsbriefs from some recent articles appearing on destinationCRM.com.

The Post-Strike NHL: Set to Score

Unified customer databases are helping to boost the sport's renewed marketing efforts.

Required Reading: The Mobile Revolution Rings True

CRM magazine's Colin Beasty spoke with Dan Steinbock about his book, The Mobile Revolution Rings True.

The Pulse: How much risk do you think fraudulent emails pose to your business?

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