CRM Cover

August 1999

Magazine Features

MidMarket CRM: Leveling the Paying Field

Midsize companies are turning to sales automation to help them compete, and that's driving a boom in software designed for the mid tier.

Read All About It!

Looking for a summer escape...or competitive advantage? Our panel of CRM experts reviews the latest and greatest business technology books.

Reality Check

Managers Have Needs Too, Ya Know

Sales managers must know who is doing what, when and how. Now, technology can provide this information-and make it more meaningful.

REAL ROI

Bank to the Future

To compete against Bank of America, Bayshore National Bank trains its employees to sell-and gives them the CRM tools they need to close the deal.

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