CRM Cover

July 1999

Magazine Features


The battle lines are drawn, and the CRM camp is seeking allies.

Make Me a Sale, Fast as You Can

Kraft Foods' automated solutions offer intelligence on the quick.

Selling CRM to your CFO

Approach this sale with all the care you would any other million-dollar deal.

Reality Check

Was It Bad For You, Too?

We talk a lot about sales force automation. What about sales manager automation?

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