Collaboration Meets Community Platforms
Enterprises are combining peer-to-peer and Web self-service capabilities to improve customer service and lower cost.
The Complex Challenge of Repairing Customer Trust
Social media provides businesses with intriguing opportunities to strengthen the bond with consumers.
Voice-Based Microblogs Speak Volumes
How speech technology can improve social media campaigns.
Join the Conversation and Build Customer Trust
By joining customers' network of peers, organizations have an opportunity to improve customer trust.
Taking SPM Out of the Dark Ages
New solutions remove barriers to payment plan success.
The Tipping Point
WCM: A Sexy Tool for Digital Customer Experience
Differentiate your business with this vital software.
The Fan Business
Winning sports franchises know that selling tickets is only the beginning.
Pint of View
Brother, Can You Spare the Time?
Making the job of nonprofit marketers a little bit easier.
Drive Differentiation Through Your Ecosystem
Engage employees, partners, and customers to gain a competitive edge.
Companies Now Compete on Information
Businesses that embrace "being useful" will win out.
Executive Demand for Data Analysis Grows
CEOs re-evaluate enterprise roles, strategies to tie analytics to business values.
Hesitation Hampers Banks' Social Media Opportunities
Many financial institutions are still not exploiting social media despite changing customer needs.
How to Become Agile in Sales
Leverage partner networks and social media for success.
Microsoft Opens Up at Convergence
Company comes out of its cocoon to help customers get the most value from IT investments.
Social, Local, Mobile Transcend Business Searches
Consumers increasingly search for local businesses on mobile devices.
Ariba Helps B&H Get Discovered by Quality Buyers
Electronics mainstay boosts business leads using the commerce network.
T-Mobile Listens to Its Customers
Surveying tool yields positive results for Austrian carrier.