The Essential Guide to Creating Efficient Customer Journeys
Sponsored By: NICE Nexidia and TTEC
Customer journey mapping and subsequent customer journey analysis are essential to creating customer paths that allow flexibility for exceptions but efficiency for the masses. Both of these critical exercises are essential for business leaders to experience their products or services through the eyes of their actual customers and make the necessary changes that reduce any friction or cause any unnoticed issues that affect the entire customer experience. This is quite challenging for complex journeys.
Join us in this installment of our Best Practices Series and guide our readers toward creating customer journeys that yield the best results for their businesses.