Articles for James Kobielus
Really Happy in Real Time
Complex event processing empowers the contact center to manage the customer relationship.
Serving Many Masters
Customer data and business data must be controlled through master data management.
Quality Really Is Job No. 1
The "single version of the truth" is impossible without tools to ensure data quality.
Mastering Customer Records
How services-oriented architecture will shape the future of CRM: Part One in a four-part series.