Biographical Information

Randy Mercer

chief product officer, 1WorldSync

Randy Mercer is chief product officer at 1WorldSync. Mercer is an omnichannel product content expert with more than 15 years of industry experience. He leads 1WorldSync’s global product management and solution architecture teams, aligning the company’s portfolio with current customer needs and emerging market trends. Mercer is a frequent commentator for national and trade media outlets covering retail and e-commerce news.

Articles for Randy Mercer

3 Benefits Brands Gain by Prioritizing Product Content

Strong product content creates a unified brand presence, decreases the likelihood of returns, and increases brand loyalty.