Biographical Information
John Williams
chief technology officer, Amplience
John Williams is chief technology officer at Amplience. He is responsible for Amplience’s research and development and has a track record of matching technical innovation with business strategy. Williams was previously CTO and head of technology at LBi, the global digital agency, and has an MBA from Imperial College.
Articles for John Williams
The Future of Customer Experience: MACH Architecture
24 May 2023
Customers demand a high-quality e-commerce experience, and the MACH approach can deliver. It focuses on composability and allows organizations to build a complete IT ecosystem piece by piece.