Biographical Information

Ariel Norwood

senior director, marketing engagement, at Bounteous

Ariel Norwood is senior director, marketing engagement, at Bounteous, where she leads a team of award-winning social media experts who drive success for some of the world’s most recognizable brands. 

Articles for Ariel Norwood

3 Steps for Building Loyalty with Social Media Marketing

It's not the size of your follower base but how engaged your followers are. Here's how to develop healthy social media engagement with your customers.