Jason Widup is vice president of marketing at Metadata.io, a company dedicated to freeing B2B marketers from technical, mundane, and repetitive tasks through automation of paid campaigns. Widup is an experienced marketing operations and technology leader focused on developing high-perfoming teams through empowerment, challenging experiences, and trust. Widup's experience includes stints at companies such as Workfront, Tableau Software, Getty Images, and Microsoft. Prior to joining Metadata.io, he served as vice president of search marketing and operations at Workfront. He also was vice president of marketing sperations at Tableau.