Biographical Information
        
            
                
                    
                        Matthew Desrosiers 
                
                
                    director of content marketing, Uberflip
                
             
            
                Matthew Desrosiers is Uberflip's director of content marketing. As a former journalist and managing editor, Matthew learned early in his career the importance of serving your audience with relevant information and content that helps their daily lives. Carrying this forward to his marketing career, he's focused on developing content strategies that put the buyers first.
             
         
        
        
            Articles for Matthew Desrosiers 
    
        
            The New Role Product Marketing Plays in Content
        
        
            
                
                    25 Jan 2022
        
        
            Thought leadership has its place, but here's what prospective customers always have time for: content that solves their problem.