Biographical Information

Donna Weber

author and customer onboarding expert

Donna Weber is a leading expert in customer onboarding. For more than two decades, she’s helped high-growth startups and established enterprises create customers for life. Her new book is Onboarding Matters: How Successful Companies Transform New Customers Into Loyal Champions. Learn more at donnaweber.com.

Articles for Donna Weber

The 3 Dos and 3 Don’ts of Successful Customer Onboarding

15 Jun 2021

Avoidable customer churn is costing businesses over $136 billion a year, and the main reason customers leave in the first year is because they never got value from your product in the first place. They fail to launch.