Biographical Information

Tauseef Syed

director of digital marketing, NetElixir

Tauseef Syed has built his career helping retailers achieve e-commerce success and is a veteran in strategic consulting for online retailers. As a director of digital marketing at NetElixir, he spearheads cross-functional teams in helping retailers achieve success across search marketing, social advertising, organic search, and tech development.

Articles for Tauseef Syed

How the Pandemic Pushed Retail Marketers To Personalize

The pandemic's effect on shopping behaviors will demand more experiences and more personalization in a brand's marketing efforts. Let's take a look at how personalization is evolving, and what marketers can do next to elevate their strategies.