Tina Wilson is global head of product, outcomes, at Nielsen. A 25-year Nielsen veteran, Tina leads teams that are the epicenter of media consulting, leveraging Nielsen’s world-class data assets to inform clients’ decisioning on reaching audiences, acquiring and distributing content, and understanding media outcomes. Wilson has held progressive leadership roles at Nielsen in the United States, Canada, and Europe and is an active member of the Marketing Advisory Board at PLNU, a Steering Committee member for the World Economic Forum’s Media, Entertainment and Culture initiative, and a Member of Paley’s LA Board of Governors.