Biographical Information

Jay Atcheson

senior vice president of marketing, R2i

Jay Atcheson is the senior vice president of marketing at R2i and has a depth of experience driving high-paced company growth through demand and lead generation, establishing brand awareness and taking brand equity to even greater heights.

Articles for Jay Atcheson

5 Marketing Trends to Watch in 2020

Industry struggles of the 2010s have made today's chief marketing officers more agile than ever before; still they can expect 2020 to test their limits. But America's marketing chiefs remain optimistic thanks to that agility ace up their sleeve. Here are five trends they must act on.