Patrick Reynolds is chief marketing officer of SessionM. Prior to that, he ran marketing and strategy for two successful startups in the streaming audio industry. He also has client-side experience as chief marketing officer of a publicly traded retailer as well as multiple leadership positions with leading international advertising agencies. Reynolds has contributed articles on mobility to Forbes, TechCrunch, and VentureBeat among others, and spoken at CES, NAB, and SxSW. He is a graduate of St. Bonaventure University.
How Yesterday’s Direct Marketing Evolved into Today’s Customer Relationship Marketing
A person's change of address used to be a major marketing trigger. Now the triggers are everywhere.