Biographical Information

Tom Treanor

chief marketing officer, Treasure Data

Tom Treanor is the chief marketing officer at Treasure Data, where he drives awareness for the company’s enterprise CDP (customer data platform) solution. Prior to this role, he defined the product road map for Alexa Internet’s marketing and SEO software suite. Before that, he was the director of marketing for Wrike, a leading project management and collaboration software solution. Treanor earned an MBA from the Wharton School of Business, as well as a Master of Arts in International Studies from the University of Pennsylvania. Follow him on Twitter @RtMixMktg.

Articles for Tom Treanor

Customer Data Unification: The Art and Science of Knowing Your Customers

Customer data comes from disparate sources, and the key to using it for market differentiation is bringing it all together.

5 Marketing Lessons Everyone Can Learn From Beer

Customer loyalty is clearly not what it used to be. To thrive in today's intensely competitive environment, beer marketers have grown to rely on these data-driven insights that any marketer can appreciate and use.