Biographical Information

Debbi Dougherty

Debbi Dougherty is the head of B2B marketing at Rakuten Viber, a global messaging app with more than 1 billion active users. With more than 15 years of marketing experience, Debbi has held key marketing positions in ad tech and publishing and holds a leadership role at Women in Wireless, an organization devoted to supporting women in mobile.  

Articles for Debbi Dougherty

3 Ways Big Brands Can Adopt a Small-Business Mind-Set

For big businesses looking to revamp their communications strategy, making changes from the outside in by adopting a small-business mind-set can fuel lasting engagements and build loyal customers.