As chief marketing officer at Arm Treasure Data, Rob Glickman manages all aspects of marketing, including go-to-market strategy, demand generation, and corporate, product, partner, and industry marketing. A modern and metrics-driven marketer, Glickman has seen firsthand the critical need to unify customer data from multiple silos by creating and maintaining an accurate customer profile. Before joining Arm Treasure Data, Glickman was vice president of audience marketing at SAP, where he led a global team of marketers chartered with driving modern marketing demand-generation programs. He brings nearly 20 years of marketing experience, ranging from lean start-ups to large enterprises, including running product marketing for Symantec, as well as seven years at eBay, where he held various marketing leadership roles globally.