Biographical Information

Michelle Tilton

Michelle Tilton serves as director of marketing for Infutor, a consumer identity management expert. Her unique marketing and consumer data insight comes from more than 15 years of experience, including 10-plus years of B2B technology, data, and media marketing expertise. Previously, she served as director of corporate marketing and communications for Source Interlink Companies (now part of TEN, The Enthusiast Network). She holds communications and psychology degrees from American International College.

Articles for Michelle Tilton

Is Artificial Intelligence Marketing Gold?

Like any marketing initiative, the success of an AI-driven effort will depend on how well you know your customers—who they are, and where they are going.