Biographical Information

Leilani C. Latimer

Leilani C. Latimer is the vice president of global marketing, partnerships, and commercial operations for Zephyr Health, the insights-as-a-service leader harnessing the power of global healthcare data to help life sciences companies engage the right physicians, accounts, and institutions. She leads the strategy, planning, and execution of the company’s global go-to-market efforts including partnerships, marketing, and channel expansion. Latimer’s focus includes product marketing, sales enablement, demand generation, brand marketing, integrated digital marketing, and external/internal communications.

Articles for Leilani C. Latimer

4 Tips for Maximizing Your CRM Investment

An executive at Zephyr Health details how companies in the life sciences industry can drive a higher return on their CRM technology investment, tips that are applicable to companies in any industry.