Biographical Information
Bruce Kopkin is the general manager of sales intelligence software company sales-i. During his 30-year career, Kopkin has held a number of executive sales and marketing positions in the technology, manufacturing, and distribution industries, including tenures at IBM, GT Software, IRIS, JDA Software, Lorentzen & Wettre, Indus International, and Honeywell.
Articles for Bruce Kopkin
4 Phrases Sales Reps Say—and Sales Leaders Should Hate to Hear
13 Apr 2017
These innocuous-sounding words, uttered by countless reps, can point toward poor sales techniques and bad habits.