Micheline Nijmeh is the CMO for LiveHive, Inc., whose award-winning sales acceleration platform provides engagement analytics to understand buyers' interests and improve sales follow-up. A seasoned Silicon Valley executive, Nijmeh has served as senior director, Integrated Global Campaigns, at Salesforce.com, where she led the market launch of Salesforce's Chatter and Force platform.
Articles for Micheline Nijmeh
Why Personalization Has Become Critical to the Sales Process
04 Sep 2015
With information literally at everyone's fingertips, the best way to stand out is to personalize.