Biographical Information

Gregg Schwartz

Gregg Schwartz is the vice president of sales at Strategic Sales & Marketing, one of the industry-founding lead generation companies for B2B major account lead generation and appointment setting services. He leads his firms content marketing and SEO strategies.

Articles for Gregg Schwartz

Redefining the ‘Sales Conversation’: How to Get Sales Leads From Offhand Remarks

Sometimes the casual chit-chat that comes up in a business setting can be the cue for a deeper—and more fruitful—sales conversation.

Disputing the Demise of Classic Sales Strategies

Modern technologies must be combined with tried-and-true techniques.