Biographical Information

Ernest Lessenger

Ernest Lessenger is a technical architect at Cloud Sherpas, where he manages complex CRM deployments as part of the technical architect forum. He is a Salesforce.com Certified Technical Architect with more than 13 years of CRM experience.

Articles for Ernest Lessenger

CRM's Role in Managing Business Goals

Increase sales reps' productivity by setting clear goals and letting them track their progress.