Biographical Information

Steve Kraus

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Steve Kraus is a senior director of product marketing at Pegasystems, focused on CRM solutions. He has more than 15 years of experience marketing, selling, designing, and implementing software solutions for some of the world's largest customer-focused enterprises. Prior to joining Pegasystems, he held leadership positions in professional services, marketing, and sales with Capgemini, KANA Software, and Chordiant Software.

Articles for Steve Kraus

Use Data to Get Closer to Your Customers…or Risk Losing Them

To really know your customers, take a high-definition view.