Biographical Information

Dan Schleifer

Dan Schleifer is the senior director of marketing at SAVO Group, and is responsible for both corporate and product marketing. He has held positions in marketing, product management, and sales enablement within B2B software start-ups for more than 14 years.

Articles for Dan Schleifer

Extending the Definition of Social CRM

Improving conversations should be a key element

Beyond CRM: Improving Sales Process Execution

Differentiating between a sales process and CRM is the first step.