Richard Shapiro is founder and president of The Center for Client Retention (TCFCR), which provides research, consulting, and training services on how to improve the customer experience. His first book is The Welcomer Edge: Unlocking the Secrets to Repeat Business. Follow him on Twitter at @richardRshapiro.
6 Ways to Multiply Repeat Business
Customer-facing employees who go the extra mile will keep people coming back.
The Value of Welcomers
Three steps to driving repeat business.