Biographical Information
Sandra Zoratti
vice president, global marketing solutions, InfoPrint Solutions & advisory board member, CMO Council North America
Sandra Zoratti is the vice president of global marketing solutions at InfoPrint Solutions, a joint venture between Ricoh and IBM. Zoratti is a pioneering force behind the adoption of precision marketing techniques to drive growth, engagement, and loyalty with customers (www.profitwithloyalty.com). To continue the conversation, Sandra can be reached at sandra.zoratti@infoprint.com.
Articles for Sandra Zoratti
The Relevancy Requirement for Sustainable Marketing
06 Apr 2010
How precision marketing eliminates "message overload."