Articles for Anupam Agarwal
Cutting Sales Costs, Not Revenues
Many customers don't want or need expensive face-to-face interaction.
Bringing Science to Sales
Existing CRM deployments can help with mastering the art of the deal.
Keeping Pipeline Insights Actionable
Existing CRM technology assets can drive incremental growth by improving sales pipeline management.
Put More Feet on the Street
To extract more value from existing sales machinery, B2B companies must address fundamental sales productivity inhibitors, focusing first on process, policy, and guideline improvements.